Graphic designers share a huge number of files on a daily basis for a host of different reasons. Sometimes it's just easier for two graphic designers to collaborate on the same project remotely rather than both coming into the office. Other times they need to share large mockups or design files for customers for final approval. In these types of situations, only FTP file transfer can bring all of the benefits that graphic design companies need with none of the potential disadvantages.
What Graphic Design Companies Should Know About the Advantages of FTP File Transfer
Email is NOT the Answer
Personal users have been sharing files with one another via email for almost as long as email has been around. In terms of a graphic design context, however, this is not only an inefficient solution to a pretty important problem - it's also a dangerous one. Email providers often cap the total size that a file can be to be shared via a single email at around 25MB, which doesn't even begin to meet the needs of graphic design companies where even the smallest file can be 100MB or more.
Additionally, email is inherently insecure by its very nature. Not only do you have to worry about someone gaining access to the account via an intrusion attempt, but user error is also a factor: it's far too easy to email a confidential document to the wrong client or person, potentially opening your business up to damages as a result. And, email is easily intercepted not only by hackers sniffing Internet traffic, but even by administrators of the mail servers both sending and receiving the files.
The Advantages of FTP File Transfer
FTP file transfer, on the other hand, can bring a host of important benefits to the table for graphic design companies in terms of both productivity and professionalism. There are no file size restrictions for file transfer graphic design needs met via FTP, so the amount of data you're trying to send will no longer be an issue. In terms of security, FTP file transfer also includes features like at-rest and in-transit encryption that will help make sure confidential client documents stay away from prying eyes.
In terms of professionalism, FTP also benefits graphic design companies by putting forward a much better impression than email is capable of. In addition to "behind the scenes" features like a dedicated IP address and a custom DNS hostname and alias, a graphic design company can easily brand all email notifications and their entire Web interface with their logo. This will go a long way towards creating the impression that your FTP site is less a third-party tool that you're using to interact with clients and more the organic, ingrained component of your business that you always saw it as in the first place.
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